From audio-visual spectaculars to elegantly curated displays, the show provides a dazzling journey through the world of Formula 1.
"We are thrilled that this imaginative and immersive exhibition will debut in Madrid - I know it will become a must-see experience for every F1 fan"STEFANO DOMENICALI, Formula 1 President & CEO
The exhibition includes six principal rooms, each specially commissioned for the show and produced in partnership with award-winning curators, artists, and filmmakers, offering a unique perspective on the extraordinary story of Formula 1.
Tracing the influences of Enzo Ferrari and Ayrton Senna to the unprecedented impact of Netflix’s Drive To Survive series, the exhibition combines the very best interactive and immersive technologies, never-been-seen interviews, historic race cars, artefacts and large-scale installations.
Independently curated and with the support of the sport's most celebrated personalities the exhibition provides a unique portrayal of the sport's rich history, its present day dramas, and the future innovations that lie ahead.